We bring global experience in marketing and brand strategy.

My name is Alejandro Miramontes and I am the CEO and founder of Unbiased Marketing Agency. I have spent my entire professional career executing marketing strategies for multinational corporations in Canada, the US and Mexico in the Fashion, Home Furnishing and Tech industries. I have experience leading high-performance teams in the expansion of major brands like Zara, Mago and Hootsuite into new markets and multi-cultural segments. My team and I look forward to developing a friendship and bringing your products to market.


I oversaw the launch of H&M Mexico as the first head of marketing in Latin America, creating efficient country-level marketing initiatives that exceeded global benchmarks. My responsibilities included various forms of media buying such as OOH, print, TV, radio and digital. From these initiatives, I was able to earn 20% of the country's fast fashion market share in under 5 years. I also grew H&Ms brand awareness by garnering 1 million followers on Twitter, placing Mexico above all other regions in the H&M market.

people lined up for the first store opening in Mexico City
of market share in less than 3 years
followers in Twitter in less than a year


Through event activation and driving pipeline expansion for both enterprise and self-service customers I successfully opened the first regional Latin American office in Mexico. This involved setting up the marketing strategy and initiation of multi-channel tactics (both in-person and digital) to increase Hootsuite’s brand awareness in Mexico. In working closely with the sales team I was able to drive $12M USD into the Latin American pipeline by the end of 2018.

increase in sales YoY
increase in website traffic in YoY
localized webinars launched in one year

Moe’s Home Collection

While working cross-functionally with wholesale, retail departments, product development teams and various other company stakeholders, I executed many tasks that grew the company during the onset of the pandemic. Through digital marketing projects, such as developing Moe’s first digital marketplace and overseeing multiple omnichannel campaigns, I was able to increase sales revenue by 30% in 2020.

Moe’s Home Collection
increase in Brand Awareness
website traffic increase YoY wholesale and e-commerce channels
photo and video assets created in 2020


Fractional Marketing Director
  • We lead marketing teams in the absence of a Head of Marketing
  • We provide guidance and expertise to your marketing initiatives
  • We add value to your internal team by solving marketing problems
Brand Awareness Opportunities
  • We analyze your brand and identify brand opportunities
  • We build a brand or marketing plan to help you increase brand awareness
  • We create marketing calendars for your brand. We design omni-channel campaigns
Media Buying
  • We negotiate contracts for you to get you the best rate possible
  • We build partnerships with media vendors with proven ROI
  • We hear pitches from media vendors and recommend the best media plan for you, without hidden fees
Training and Recruiting
  • We train your internal team on marketing strategy and campaign execution
  • We help you to recruit your marketing team or your next Marketing Manager/Director
  • No recruitment fees, you only pay for what you need

Ready to start your journey?

This feels like the start of a beautiful friendship.
Reach out and let’s get started.